The Cheetos statue, which became world famous as an attraction in the town of Cheadle, Alberta, has come to Calgary for the Stampede.
Visitors looking to get their own Instagram photo with the orange monolith will have to be quick to the Beltline.
The statue is on display on July 11 and 12 as part of a FritoLay activation in Calgary’s Culture and Entertainment District at the BLVD building at 12 Avenue SE and Macleod Trail.
“This Cheeto statue has been creating a lot of attention during setup. So now that we’re actually open, I know that it’s going to be a huge draw. Everybody wants to picture with the huge Cheeto,” said Kelly Lannan, a FritoLay representative for the activation.
“We had planned to do the Wild Wild Cheetle, which is our bull that’s shaped as a Cheeto—you have to come down and see it, and for courageous Calgarians you should come down and ride the Cheeto—but we thought, how can we have the Cheeto without the Cheetos statue.”
The activation will be open from 11 a.m. to 7 p.m. on Tuesday, July 10, and from 10 a.m. to 6 p.m. on Wednesday, July 11.
“Frito Lay Canada is so happy to be part of the Culture and Entertainment district of Calgary. You know, we’re trying to make Calgary the place to be and FritoLay Canada really came and brought some magical activation. This is really the best place in Calgary for it this week, and we’re very happy to be here,” said Lannan.
In addition to the Wild Wild Cheetle, visitors will get to sample some FritoLay fairground inspired foods, like burgers dressed with all dressed chips, hot dogs topped with Cheetos, and Doritos chilli.
“Also, they’ll get to sample some PepsiCo products, and just have a really good time here.”